The team

Founder at Tell NY. Zamir is also the founder of Israel’s leading PR agency, Shalom Tel Aviv, with decades of experience in journalism and strategic communications. Former head of the business desk at Haaretz and senior advisor to prominent government and business leaders, including Prof. Stanley Fischer and Prof. Zohar Goshen. Today, he counsels global tech and financial leaders such as Meta, Microsoft, BlackRock, Barclays, McKinsey, PwC, Wiz, and Decart.

General Manager at Tell NY. A Forbes 30 Under 30 honoree, Tamar leads the company’s operations in the United States and London. She joined Shalom Tel Aviv in 2020 and served as PR Manager for Meta, working with top-tier tech clients including Insight Partners, Greylock, Wiz, and Optibus, with a focus on fundraising, M&As, and crisis management. Previously, she served in the international media branch of the IDF Spokesperson’s Unit and held content and marketing roles at a Tel Aviv-based startup.

Director at Tell NY. Former CFO and Director at Shalom Tel Aviv from its founding in 2007 through October 2024. Yoav brings over 30 years of broad experience in management and business development, primarily outside Israel. His expertise spans strategic alliances, marketing, operational leadership, and guiding companies through complex turnaround processes.

Senior Media Consultant at Tell NY. Mia leads communications for some of the firm’s top-tier clients across cybersecurity, AI, and venture capital. She joined Shalom Tel Aviv in 2021, managing media strategy for tech giants and emerging startups including Microsoft, Intuitive Surgical, AI21 Labs, Decart, and Cyera. She specializes in fundraising, product launches, M&A, executive positioning, and brand development. Mia began her career as a content writer and social media expert, and holds a B.A. in Business and Communications with honors from Tel Aviv University.

Media Consultant at Tell NY. Yuval supports the firm’s startup and VC clients, working closely with C-suite teams to build and execute strategic communications plans. Before joining Tell NY, she worked at a leading Israeli PR agency, managing media efforts across real estate, automotive, capital markets, and culture. Yuval began her PR career in the IDF Spokesperson’s Unit’s war room and headquarters.

Junior Media Consultant and Project Manager at Tell NY. Ofir supports the firm’s leading tech clients and oversees broader agency projects and social media initiatives. He is currently pursuing a bachelor’s degree at The New School in New York City. With a background in social media and marketing, he previously served for four years as an Air Traffic Controller and Training Program Developer.