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Nobody dreams of being the intern with five coffees in hand, dodging eye contact just to avoid getting another to-do. But no one wants to be the over-eager puppy either. The truth?...

Every PR expert, no matter their background or experience, knows the routine: you get a brief about a product launch, an executive hire, or a strategic funding round. You draft an ...

Like any great pitch, I’ll start this blog post with the good news - reporters need great stories as much as you need coverage. Your pitch is the bridge that brings the two togethe...

Our journey with Wiz – the world’s fastest-growing startup and now the largest private tech acquisition in history at $32 billion – has been anything but a typical client-agency st...

The idea to establish a PR agency in New York came from one of our major clients—a successful, media-savvy entrepreneur who, over the course of three years, parted ways with three ...