Between rogue agents, privacy concerns and some very public, very ugly fights between coding startups and VC titans, there has been no shortage of drama in tech – but if there’s one technology trend that has absolutely dominated the conversation over the past few weeks, it must be the rise of AI personal assistants.

Celebrity tech founders are nothing new. Steve Jobs became a cultural icon, and Mark Zuckerberg's rise was turned into a Hollywood movie while Facebook was still a young company. What's changed isn't that founders can become celebrities, but that being a personality is increasingly becoming part of the job itself. Today, being a visionary is only part of the equation. Founders and CEOs are increasingly expected to be human, relatable, interesting, and maybe even entertaining.

What's more fun than watching someone else get asked an impossible interview question and thinking, "I would've handled that way better"? Probably watching someone answer it so well that you immediately understand why they're sitting in that chair and you're not.

NVIDIA just turned 33. Most companies that age are in defense mode: protecting market share, managing costs, hoping not to get disrupted. NVIDIA did something different and became the most important company in the fastest-moving space in tech.